Kia Dreams Big with Track'ster Concept car

 Kia Dreams Big

Kia Concept car 2012

                         

  What happens when a dream becomes reality? Kia is dreaming big with the Track’ster concept car. The track’ster was unveiled at this year’s Chicago Auto Show. Kia Motors America (KMA) our hoping to take the soul coupe concept and hints at would could soon be the successful Kia Soul.

                When coming up with this dream, Tom Kearns, Chief designer for KMA says “The idea was to make the Track’ster tough looking, like a bulldog.” The car needed to be approachable as well so that people would know the base of it was a soul. The goal would be to make it a soul, but a soul with attitude. The bold attitude the Kearns s refers to would be seen through the cars features; the bold colors, the signature grille, smooth integrated head lights, and deeply recessed lenses.

                The idea is to get soul fans to instantly recognize all its unique features, and to create an image in people’s mind, that this could become the new sportier, bolder, successful Soul. With performance at top priority, the Track’ster makes its way to the Chicago Auto Show with intentions to kick start a driving enthusiast’s heart. With an overall 66 percent increase over the original production of a soul, and a 2.0-liter turbocharged inline-4 engine pumps 250 horsepower to the pavement , the KMA’s are definitely putting their minds to work.

                While there are no current plans to produce the Track’ster, Kia’s California design center team enthusiastically took on the project. Kearns says, “They allow KMA’s design team to dream about what could be. Whether that dream becomes a reality or not is a separate question.” The Track’ster is only a concept as of now but KIA hopes that one day it will become a car sold on KIA’s lot! Remember, “We wanna see ya in a KIA!”